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Red Bridge and Fashion Weekend Keeping Shanghai Stylish

Red Bridge Communications has been appointed as the PR agency for Shanghai Fashion Weekend, an immersive fashion and lifestyle carnival following Shanghai Fashion Week, and the first of its kind in...

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Red Bridge merges with WE Communications to become WE Red Bridge

We are excited to announce that Red Bridge will be merging with leading independent agency network, WE Communications, to become WE Red Bridge in China. The merger represents a huge opportunity for us...

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The Power of Practice – lululemon Unroll China 2017

Just in time for summer, lululemon once again hosted ‘Unroll China’, a multi-city, shared yoga practice led by the brand’s global yoga ambassadors. As the brand’s strategic communications partner in...

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PAFC – Bringing Australia’s favorite sport to China

Australian Rules Football is a rough-and-tumble, jumping, running, up-in-the-air sport, with lots of exciting plays and scoring to keep the fans on the edge of their seats and roaring. Yet almost...

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Great Decor and Ping Pong for Business Minds – Future of Working the WeWork Way

As the lead communications agency for WeWork, the world’s largest provider of shared work spaces, in Mainland China, WE Red Bridge took an active stance to build a vibrant and diverse community, by...

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Living, Breathing AESOP

Aesop, the leading Melbourne-based skincare brand, has appointed WE Red Bridge as its PR agency for China. Fresh off the competitive pitch, WE Red Bridge is tasked with enhancing brand awareness...

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Target 2025 – Salmon reenters China in a big way

NNorwegian salmon is back on the Chinese market—and it aims to be bigger than ever. Salmon is big business for Norway, the world’s largest salmon farmer and leader in farming technology. With greater...

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Fashion to the People

Red Bridge Communications was appointed the PR agency in March 2017 for Shanghai Fashion Weekend, an immersive fashion and lifestyle carnival following Shanghai Fashion Week The first of its kind in...

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WE RedBridge shortlisted for three Awards in 2017 Sabre Awards Asia Pacific

Aeward season is in full swing, and the Holmes Report has just announced the Asia Pacific Sabre Awards short list and I am very proud to share that after our win last year, we have been shortlisted...

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Brands in Motion: the pace in China steps up

On Tuesday 12th September 2017, our global thought leadership survey “Brands in Motion” was launched in partnership with Campaign Asia. The headline revealed that in today’s fast paced world and...

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